ECO360
Corporate environmental
initiative & awareness program
Clockwise from top
(click on image to enlarge):
Advertising Campaign
Logo
Trade Show Banners
Corporate Sales Presentation
As other carpet manufacturers began touting their "green" achievements, it was time for Milliken Carpet to rethink their own modesty. Baker Company developed Eco360 as an umbrella program to promote their industry-leading story. We began with a name and a logo and supported the program's introduction with advertising, collateral and trade show materials. It's now part of everything that touches Milliken customers, down to sample folios and product shippers.
