


DURKAN PATTERNED CARPET
Hospitality carpet manufacturer
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Durkan Patterned Carpet needed to revitalize their brand advertising in a way that would reassure longtime customers. Their customers are designers who handle high-profile commercial properties including casinos, hotels, condo developments and restaurants. Rather than simply claiming superiority, our fully integrated brand approach for Durkan Patterned Carpet instead emphasized respect for the customer and an understanding of the unique challenges they face.